Commercial diversification: 50 new products with a clear focus on specialty products

12 December 2019

While looking back over the first three years of BRANDT Europe, we must place particular focus on the transformation of our commercial portfolio. Compared to our previous chapter as Tragusa, we now have around 50 new products that did not previously exist in our catalogue.

But our diversification has been above all qualitative, rather than quantitative, as we have not only grown in number of products, but also in product quality, with a clear commitment to the incorporation of specialty products, those with greater added value for customers based on the R&D&I work conducted by our parent company at its headquarters in Illinois.